Featured Campaigns
The MacKenzie Agency: Recasting a mature, familiar brand to make it relevant to a new generation of consumers for Charles Krug Winery - Peter Mondavi Family The MacKenzie Agency: Burnishing the reputation for Scharffen Berger Chocolate Maker as the preferred artisan chocolate brand. The MacKenzie Agency: To reposition Spain as the source of superior food products and the hottest culinary trends. Focus on olive oil, cheese and artisan foods from Spain.
The MacKenzie Agency: Brand-building communications for the food and beverage marketplace.

Brand-building communications for the food and beverage marketplace.

Latest News

“At 95, Peter Mondavi Reflects on Life in Wine”: “…he's still on the job at his family's Charles Krug Winery, a survivor of boom and bust, with a unique perspective on a year when the bottom dropped out of the market for luxury wines.” - Associated Press, 12/09

New York Times tasting panel cites '08 Charles Krug Sauvignon Blanc as the #1 Thanksgiving wine.

The Mendocino Winegrape & Wine Commission, an alliance of 84 wineries and 343 wine grape growers in Mendocino County , California , has named MacKenzie Agency Public Relations as its agency of record for public relations and marketing support.

Charles Krug-Peter Mondavi Family Winery’s 2005 Generations receives 92 points from Wine Enthusiast.

Charles Krug Winery’s 1872 Redwood Cellar and 1881 Carriage House win California Preservation Foundation’s prestigious Preservation Design Award

Lundberg appears in Women's Health Magazine’s Top Supermarket Choices for their creamy parmesan risotto